limmyclara@gmail.com
Her ability to think across disciplines allows her to approach each project with a fresh perspective, whether she’s designing a brand identity, creating social media materials, or developing packaging concepts. Clara’s curiosity of the world and the desire to create art that is expressive, bold, and authentic, has led her to now explore the world of graphic design - creating work that is as visually striking as it is emotionally engaging.
She also loves hippos, mushrooms, and the colour yellow, in that exact order.
Zig Properties is a leading Australian architecture firm looking to embark on a project to transform an abandoned airbase into a modern residential development. To advertise this development in Toul-Rosiere, France, I was tasked to create a property brochure to help promote this project to potential buyers at their marketing suite.
- Zig Properties
- Editorial, Typesetting
Rebrand of an existing donut company in London, to help re-establish and reposition the brand as a leader of quality products in the London hospitality scene. The overall concept is designed to make the act of purchasing and enjoying the donuts feel like a soothing ritual, reinforcing the brand's identity with every bite.
- Crosstown Donuts
- Brand Identity, Digital
The task was to create a unique brand identity inspired by the concept of "Keeping Portland Weird," capturing the city's eclectic, unconventional spirit. The focus was on developing an appropriate branding, that would reflect Portland's offbeat culture, with a tone of voice that is playful, and unapologetically unique. My visual approach for the packaging was to incorporate bold typography and quirky illustrations to create a sense of fun and rebelliousness.
- Made Local
- Packaging, Brand Identity, Digital
I was focused on creating a dynamic, user-friendly website for a destination tour company in Berlin. The primary goal was to design a site that not only showcases the diverse range of tours available but also emphasizes the city’s unique culture, landmarks, and hidden gems. The website needed to be visually engaging and fully responsive, providing a seamless experience across desktop and mobile devices.
- We Gather No Moss
- Digital, UX/UI
05. Bespoke Typography
One of Vancouver’s premier paint stores, Chroma Corner, is about to launch its newest collection, Long Summer Afternoons, in collaboration with local artist, Noam Tamson. This collection is inspired by the warm, golden hues of late summer days, and the warmth and tranquility that it brings. To help promote the collection, I have been enlisted to design a postcard with bespoke typography that captures the essence of these dreamy colors, inviting customers to transform their home with the serene charm of this summer-inspired palette.
- Typesetting, Visual Identity, Digital